Purely Social

By Barry Fenning

 The unveiling of Googles new Web browser, known as “Chrome”, has led industry experts to strongly note that Chromes browsing technology may yet have the greatest impact on the mobile phone market.

With the highly anticipated entrance of Google to the mobile phone market, using their mobile phone operating system dubbed “Android”, expected to go on sale later this year, Google focus on the rapidly developing mobile advertisement market is all too apparent.

Recent mobile internet usage research, conducted by AKQA’s Research & Insights Survey Report, revealed that site layout remains the top reasons for mobile Web dissatisfaction among consumers with almost half of the respondents noted that due to a poor initial experience the mobile Web made them “reluctant to access” that site again. However, with the rising adoption the Mobi domain extension, which adheres to enforced mobile-compatibility style guidelines, the nature of the mobile market is moving towards a focus on what is best for the user as businesses create mobile website versions of their existing sites.

Mark Boost, Managing Director of leading UK domain Registration Company, LCN, notes: “Website owners have been increasingly adopting the .mobi web extension to inform customers that their site is optimised for a mobile device.” “Due to the minimal cost of a Mobi domain (average price of only 15 pounds per year) there is no reason not to provide a .mobi version to your viewers, or, at least secure the domain name till your business is in a position to provide this option for its customers.”

Mobile phone users in the United Kingdom accessed the internet via their handsets almost 16 million times throughout the month of May. And, with consumer adoption of mobile internet usage within the UK consistently increasing, largely due to the recent spike in sales the Apple iPhone 3G, responsibility for business owners when taking into account the role the mobile device can play in helping them engage with customers is becoming a lot more imperative.

Over 1 million Mobi domain names have been registered since its launch in late 2006. And, due to the fact that mobiles have unparalleled reach, (with over 90 per cent of the UK population owning one, if not more, handsets) businesses are increasingly embracing the need to provide a better mobile experience for their web visitors by letting consumers know that a site will work on a mobile phone.

Mobi is a new unique domain name extension, it is the first of its kind; delivering the internet to mobile devices. Mobi is sponsored by a consortium of companies and organisations including some of the most established phone and internet providers from across the globe.

Barry Fenning is the Marketing Manager of http://www.lcn.com. LCN is an ICANN accredited domain registrar and one of the top UK providers of domain names and web hosting.

So you want write an Ebook!
By optica00004

 The buzz in writing circles these days is all about self-publishing Ebooks. They hear that eBooks are giving authors that added profits in between getting their print books published, but they have lots of questions before taking that first step.

“How do I make one?”

“What do I write about?”

“Does anyone even buy Ebooks?”

Actually, putting together an Ebook is easy. You write about something you are familiar, put it in a .pdf or .exe file and voila, instant Ebook that you can sell off your website and make a few dollars, or even thousands of dollars depending on your promotional efforts, and you’re all set.

Authors and entrepreneurs are doing this all the time and there’s no reason why you can’t either.

The first step is determining what you want to write about, of course, and what your goal is for writing your Ebook.

In 2004, I became published in print format for the first time. It was for an anthology of soul mate stories. The main reason I wanted to put this book together was because I had a goal in mind. I wanted to show people who have given up on soul mates that they did indeed exist.

After it was published, I started a marketing campaign. I had heard that Ebooks were all the rage and that you could make some pretty decent money off of them, so I gave it a try.

I started on another book on relationships, but while waiting on this book to be finished (which was taking an incredible amount of time due to research), I decided to try my hand at writing an Ebook and selling it off of my website for added income while I waited on my print book projects to be finished.

This Ebook was also centered on the soul mate relationship, which I felt would add to my expertise and would help sell my print books.

It worked.

Even though I only had the Ebook up on my website and just a few online storefronts, the orders were coming in. However, I became disillusioned because I didn’t just want to sell a few copies; I wanted to sell hundreds or perhaps more.

I developed a plan.

Not only did I list it with any website that would announce my book, write up press releases and send them to every free press release service out there, and a myriad of other places, but I decided I’d write another Ebook and give it away free to all those who bought my paying Ebook.

This Ebook was shorter, but to the point.

After I became successful using this promotional device to sell my paying Ebook, I found this experience very rewarding and learned quite a few things in the process:

1.) You do not need a publisher to publish your book.

2.) Self-published Ebooks DO sell and create that added income while you’re waiting for your print books to sell.

3.) Writing Ebooks help give you expert status.

4.) Your Ebooks are 100% profit.

5.) The more you promote and make you and your Ebook visible, the more income you will make.

Writing Ebooks and selling them yourself without the middleman - the publisher - is a great way to make money. Turn that “starving writer” moniker into “successful writer” and start cranking out those Ebooks. Once you start, you’ll wonder why you never thought of this great way of bringing added income into your household before!

ABOUT the author:-

www.make-your-ebook-sell.com

www.ebookmarketing.infozabout.com

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The E-book Fairytale!
By optica00004

 Theres a lot of it out there, and you had superior be prepared to fall over your fair share of it if you intend to do any kind of business online.

Thats not to say that there arent also nuggets of gold out there but youll have to go to the end of a lot of rainbows to find them.

The key to building any kind of victorious business online always has been and always will be information.

The reason the internet has taken off the way it has is because it allows anybody from anywhere to access information about what interests them and whether you are buying a new TV or subscribing to a newsletter what you want is the best information available to help you make the right decision.

This is no secret, and it is the reason why information products have been a big growth industry for the online gurus. At anywhere from $27 to $197+, you can buy this How To guide or that Secrets Revealed Ebook and truth be told some of these are invaluable in what they can offer but sadly some are just junk.

It is actually main, in terms of securing your own achievement, that you take these products for what they are and never put all of your eggs in one Ebooks basket.

So how do you know if what youre being sold is information gold or just junkyard scrap?

Firstly not every quality piece of information is for sale. There is tons of great, free advice available. You may think that no one would truly give away high quality info for free but youd be wrong. In fact many people use exactly that method to establish themselves as leaders in their fields and encourage you to visit their sites.

Testimonials are great and can give you an insight into what the literature has helped other people to do but remember, nobody is going to put a bad review of their product on their site so the best thing for you to read is really an excerpt from the book. Some authors will actually circulate a page or 2 of their work to encourage new readers. If you cant find anything then you can always just ask and if their work is as great as they say it is then they should have no reason not to show you a page or 2.

Once you have purchased/downloaded the Ebook make sure it does what it says it does.

The content of the book should be exactly what the title and sub-headings claims it will be. If you find it going off on a different tangent then its a safe bet that the information will lead you off in different directions too.

Lastly pay close attention to the little things like punctuation and grammar. It may not seem significant but think about it: If a person hasnt taken the time to make sure that their work is professionally presented what else might they not have been bothered to do? In the multi-national World Wide Web there will always be some discrepancies for instance the differences between UK-English and American-English spellings, but other than that there really is no reason why the work should be sub-par.

If you are ever in doubt about the suggest youre receiving dont be afraid to ask for clarification. Check with people you know, ask in the forums even email the author of the book and ask them for more information. If youre still not sure then follow your instincts, put the book down and move on to the next rainbow.

ABOUT the author:-

www.make-your-ebook-sell.com

www.ebookmarketing.infozabout.com

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